One Global Partner.Unlimited Possibilities.
HENOVERA is a strategic business partnership group. A company comes to us missing a market, or a partner it can trust. We find it, agree proper terms and stay to run what follows. We work from Lagos and Kuala Lumpur.
Most business potential is lost in isolation.
A manufacturer has the product but not the market. An investor has the capital but not the right opportunity. Each holds half of something valuable.
HENOVERA exists to join the halves. That can take advice one month and a shipment the next, so we built one group able to advise, trade and distribute, and we use only the parts a job needs. A consultancy stops at the report. A trading company stops at the sale. We carry on.
Ten stages, and the same people at every one.
Every engagement follows the SBPG Core Method™. It begins with learning the business, well before anything is proposed. It has no final stage: Renew leads back to Discover.
- 01DiscoverWe learn how the business earns its money and what it wants to become.
- 02DiagnoseWe work out what stands between the business and that goal.
- 03DesignWe design the answer: the offer, the route to market and the partners it will take.
- 04ConnectWe bring the right people to the table. That may be a buyer, a supplier, a partner or an investor.
- 05StructureWe put the relationship on terms: an agreement, a joint venture, a licence or a mandate.
- 06ExecuteWe do the work alongside the client, and we are still there when the first order has to be delivered.
- 07MeasureWe track results against what was agreed, in numbers both sides trust.
- 08ExpandWe take what works into the next product, partner or market.
- 09InstitutionalizeWe build what worked into the client's own systems and teams, so it holds without us.
- 10RenewWe sit down again, set new goals and go back to Discover.
Renew leads back to Discover. The partnership continues.
Stage 4 of 10 / Shape
Connect
We bring the right people to the table. That may be a buyer, a supplier, a partner or an investor.
One partner, engaged four ways.
You will rarely need all of HENOVERA. Most clients start with one of these four and add another when the work calls for it.
Strategic partnerships
We find the right counterpart, negotiate the alliance, joint venture or licence with you, and go on managing the relationship after it is signed.
Strategic partnerships
Business development and advisory
Strategy first, then the selling. The team that advises you also builds the pipeline and stays until contracts are signed.
Business development
Market access and trade
A way into Nigeria or Malaysia. Sourcing, distribution and trade are handled locally, by our own offices in Lagos and Kuala Lumpur.
Market access
Technology and digital solutions
The ordering portals, marketplaces and managed systems that keep a partnership running after the deal is done.
Technology
Two founding markets. One corridor.
We work where we have people and standing: Nigeria and Malaysia. Each opens onto a region. The route between them is where we started.
Nigeria
The gateway to Africa. Market entry, distribution and sourcing, run from our Lagos office.
What we do in Nigeria
Malaysia
The gateway to ASEAN. Partner search, market entry and regional deal structuring, run from Kuala Lumpur.
What we do in Malaysia
Next, in sequence
We open one region at a time, and only when the last one is working. See what comes next
- UAE and the Middle East
- Wider Africa
- Wider ASEAN
- Europe
- The Americas
An early-stage group, built on a mature structure.
We are at the start. We would rather show you exactly what exists today than claim a history we do not have.
We don't simply provide services. We become a long-term strategic business partner that helps organizations buy, sell, grow, expand, integrate, innovate, collaborate and scale.
The Founders, HENOVERA Global Group. Read the Founders' account
Six founding operating companies under one group.
The parent group is small on purpose. It sets direction and standards, and each operating company carries one part of the work. More companies will join the portfolio. These six are where it starts.
Clients and partners
Which conversation is yours?
Each one goes to a different team, so you reach the right person first.